What is Competitive Intelligence?

Competitive Intelligence has been defined as:

"Competitive Intelligence is defined as the process of obtaining and analyzing competitive information from publicly available sources to help achieve the objectives of the organization... The term Competitive Intelligence is often viewed as synonymous with Competitor analysis but Competitive Intelligence is more than analyzing competitors - it is about making the organization more competitive relative to its existing set of competitors and potential competitors." Source http://en.wikipedia.org/

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See also other definitions of related topics:

Business Intelligence
Competitive Research
Competitive Edge

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